When we think SEO, we think of our website. What changes can we make to the website to make it better? What works about our website and what doesn’t? What does Google want to see on our website in order to rank it higher on search engines? While these are…
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Welcome to the world of content marketing in 2024, where staying ahead means embracing change in the fast-paced digital landscape. Whether you're a seasoned marketer or a business owner, you’ll need to know about crafting compelling campaigns and how to ensure your content makes an impact overall. As the digital…
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Getting the hang of hashtags on social media can feel a bit like cracking a code. But once you do, you’ve unlocked a treasure trove of benefits. Basically, hashtags are like virtual magnets that bring together conversations and content on specific topics, making it easier for people to find what…
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The dawn of a new year brings fresh opportunities, and for business owners and marketing managers, that means crafting a marketing plan that promotes growth and ensures success in the year ahead. But how do you get started? If you are looking to create a forward-thinking marketing strategy tailored to…
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How is your holiday marketing plan faring against your competitors? Did you have all your advertising and promotions in place to take advantage of the shopping frenzy or are you flying by the seat of your pants right now? If you’re the latter of the two, don’t worry! We’ve created…
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