Watch your conversion rates soar this season by adopting a sales funnel

In the marketing industry, more specifically digital marketing, there is a common concept known as a sales funnel. But, what is a sales funnel? Well, imagine the journey of your customer as a path down one of those big plastic slides at the park. Each person that goes down it, has to climb the steps up to the top, then sit down, then push off to go down the slide. Gravity kicks in and pulls you through each twist in the slide before you shoot out the bottom like a human cannon! Your marketing and advertising plans are all influences that draw people to your business (or that slide people into your business if you will). Getting that gravity pull in motion starts with people becoming aware of

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