Hacking Social Media - The 4 Week Course You Need
4 Online Classes | 4 Hours of Time | Worth Every Penny
NEXT COURSE START DATE TBC - 4 weeks every Tuesday from 2 PM - 3 PM
All sessions are recorded and posted so that if you can't make a live class you won't miss a thing!
Email for more information on upcoming courses.
Who should take this course
Business owners wanting to leverage their social media
Employees who are taking care of social media posts & management of comments
Job seekers looking to gain value added skills
Team leaders overseeing staff who manage social media
New business owners just starting out
Facebook, Twitter, Pinterest, Instagram, SnapChat, TikTok, YouTube
Who uses them, what do people use them for, why does that matter to me as a business
How to build your following
What tactics work to generate a quality following on these social platforms
What to avoid when building a following - common mistakes that kills a brands effectiveness
Content creation and creating engagement that matters
What kind of content to post & where
What is the value of that engagement
Digging deeper into the details
Figuring out what stats matter & what is fluff
Connecting the dots between effort & ROI
Our condensed social media course was built knowing you don't have much time and that you want REAL TIPS & TRICKS to help grow your business. Our strategies are simple to implement & worth the time you are investing.
Why social media is crucial to growing your business
90% of millennials, 77.5% of generation X, 48.2% of baby boomers use social media
91% of the 3.2 billion users of social media access their social media accounts through their mobile device
61% of users check their smartphone within 10 minutes of waking up in the morning
The average social media user checks their accounts at least 52 times throughout the day
63% of customers EXPECT companies to offer customer service through their social media channels
Social media is NOT going anywhere
AND where else can your business appear that they could potentially be seen
52 times a day on a regular basis?
Students who take this course will learn how to:
Use Facebook, Twitter, LinkedIn, SnapChat, Pinterest on a personal and business level.
Which social media channels make the most sense for their business and why.
Understand what content engages, captures & keeps their customers attention online
How to read the analytics behind each social media platform & what key metrics to pay attention to.
How to build their social media following
Access to resources and recorded videos in case you missed them
Private Pop-Up Facebook Group
(so you can connect with your classmates & ask questions)
4 Pop Quizzes
Learn what the insiders know & Light A Fire Under Your Social Media Efforts
To Grow Your Business
About the instructor
Kate Emms, Director of Marketing & Founder of 3SIXTY Marketing Solutions
Kate founded 3SIXTY Marketing Solutions in 2011 because there was a gap in the marketplace between education and media buying. Business owners were too busy to manage all of their marketing, design, websites & social media at the same time. As a result, she built a skilled, agile team with the mission of becoming the in-house marketing team business owners needed to generate real results on their bottom line without having to pay the salary of 6 individual staff.
Kate is hands-on with every marketing plan or project, digital or traditional that comes through the agency. She coaches her team & leads the direction of client initiatives to create the best results using the tools at hand because she firmly believes that any effort in business needs to have a positive ROI attached to it.
Kate graduated from the Graphic Design & Advertising Program at Georgian College in 2004. Since then she's obtained Google Partner recognition for the Agency, along with 8 certifications from the Internet Advertising Bureau of Canada to ensure each and every day, she is coaching her clients, staff & students to help them get the most out of their digital and traditional marketing and advertising strategies to grow their businesses, not just maintain them.